Event Experience Reviews

When plans meet people.

I help organisers understand how events are likely to feel for the people attending, before it happens, and what they genuinely experienced once it's over.

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Crowd at illuminated venue

You've spent months planning. The venue's booked, the agenda's live, registration is open.

The emails have been written, checked and rewritten.

By this point, it all feels obvious.

That's usually when the confusing bits become hardest to spot.

What feels obvious from the inside doesn't always feel obvious to someone attending for the first time.
Who this is for

There's a gap you can't fully see from inside it.

You've probably delivered this event before, or inherited it from someone who has. The logistics are under control, the plan's taking shape and the team knows what they're doing.

But there's still a gap.

01

Will people know what to expect

02

Are the emails as clear as we think they are

03

Where might confidence drop, especially for neurodivergent attendees

04

What will people ask when they arrive

05

What feels obvious to us but not to them

Most teams I work with just want an outside view from someone who isn't buried in the detail. That's where I come in.

Ways to work together

What I do

Pre-Event Experience Review

+

A focused review of your event before it goes live. I step through the experience as an attendee would and highlight where things may not land as intended. Best 4 to 6 weeks before your event.

£950 — fixed fee.

Includes a focused look at:
  • Registration and booking process
  • Confirmation emails and joining instructions
  • Event information and clarity
  • Websites and landing pages
  • Pre-event communications
I then identify:
  • What's working well
  • What's unclear or easy to miss
  • Where attendees might lose confidence
  • Simple improvements that make things easier and more reassuring
Want a sample review? I can share one.

Full Experience Review

+

A review of the full participant experience from first contact through to post-event communication. This includes registration, pre-event communication, arrival, onsite experience and follow up.

From £2,500 + travel and accommodation.

Includes review of:
  • Registration and booking experience
  • Pre-event communication and expectations
  • Arrival and onsite experience
  • Event flow and participant journey
  • Post-event communication and follow up
I focus on:
  • What works in practice
  • What creates confusion or uncertainty
  • How people genuinely experience the event
  • What could be improved next time
Want a sample review? I can share one.

Event Operations Support Limited Availability

+

Sometimes teams need someone who has genuinely been inside live events. Alongside my review work, I occasionally help with event delivery where extra experience on the ground is useful.

I only take on a small number of these.

This can include:
  • Planning and delivery support
  • On-the-day help
  • Logistics and coordination
  • Volunteer coordination
  • Stakeholder management
  • Risk and contingency planning
What you receive

A sample of the work

Every review is written as a clear, readable document. Not a spreadsheet or a form. Here's what one typically looks like.

Pre-Event Experience Review
Annual Staff Conference
Nicola Harrington
Pre-event review

This review covers the attendee experience from first contact through to the joining instructions. It reflects the perspective of someone attending for the first time with no internal context.
What's working well
Things worth looking at
  • The joining instructions don't mention where to go on arrival. For someone who hasn't been to this venue before, that creates an early moment of uncertainty.
  • There's no indication of what to bring or whether there's a registration desk. This is the kind of thing that feels obvious internally but generates questions on the day.
  • The agenda page uses internal language for some sessions. While that won't feel familiar to all attendees, it doesn't distinguish between sessions clearly enough.
Request the full sample Sent by email, no obligation.
How it works
01
We talk

A short conversation about your event and what you want to understand.

02
I review it

I step through it as an attendee would.

03
You get clarity

Clear, practical points on what's working and what isn't.

What I notice

It's usually the small things.

A lot of what I pick up isn't about big problems.

An email that makes sense internally but raises questions externally.

A process that assumes prior knowledge.

A moment where people pause because they're not sure what happens next.

Aerial crowd view

I'm neurodivergent, and that means I tend to spot patterns and gaps that are easy to miss when you're close to something every day. This helps surface things that affect how people genuinely experience events.

Large outdoor event crowd
Out in the wild

Different settings. Same pattern.

SUMMER SOLSTICE (13,000+ ATTENDEES)· NATIONAL RESILIENCE EXERCISES· HEALTHCARE CONFERENCES· TECHNOLOGY SUMMITS· PUBLIC SECTOR EVENTS· CYBER SECURITY EVENTS· SUMMER SOLSTICE (13,000+ ATTENDEES)· NATIONAL RESILIENCE EXERCISES· HEALTHCARE CONFERENCES· TECHNOLOGY SUMMITS· PUBLIC SECTOR EVENTS· CYBER SECURITY EVENTS·

The experience on the ground isn't always the same as the plan on paper.

Nicola Harrington

Hi, I'm Nicola.

I've spent most of my career working on events, programmes and projects where there's a lot going on and not much room for guesswork.

I'm especially interested in what happens when plans meet reality.

Outside of work I'm usually running, at events, or supporting my son's cycling.

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Ready when you are

Talk about your event

If you'd like an outside view on how your event's likely to feel for the people attending, or how it genuinely landed, I'd love to hear about it.

Get in Touch!